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What is the EMDG program?

The Federal Government’s Export Market Development Grant (EMDG) program is designed to encourage Australian businesses to export, so if your business is looking to export, or already exporting your product, service or intellectual property overseas, this grant program is for you. The program refunds 50% of your overseas marketing costs, over and above the first $5,000 spent. Your business is able to receive a grant of up to $150,000.

What can I claim through the EMDG program?

OVERSEAS MARKETING TRIPS: For any trip outside of Australia, you can claim flight costs and a daily allowance, as long as some or all of the trip was for overseas marketing purposes.

OVERSEAS REPRESENTATIVE: If you pay a sales agent who is based overseas, and pay them a salary, this salary and various expenses (up to $200,000) are able to be claimed through the program.

MARKETING CONSULTANT: You are able to claim the costs of a marketing consultant, Australian based or otherwise, through the EMDG program. Up to $50,000 of expenses are claimable.

FREE SAMPLES: If you provide free samples as part of your marketing campaigns overseas, you are able to claim the manufacturing (not retail) and freight costs.

TRADE FAIRS: If you have travelled, or paid for attendance or a booth at an overseas trade fair, all associated costs are able to be claimed through the EMDG program.

ADVERTISING: Any advertising expenses relating to overseas marketing can be claimed. This includes traditional advertising such as brochures and translation services, but also items such as paying instagram influencers and website costs.

IP EXPENSES: To be able to sell or licence overseas, IP rich businesses need to pay to protect their IP in overseas jurisdictions. The cost of making an overseas patent or trademark application, as well as attorney fees are able to be claimed. Expenses are capped at $50,000 per grant application.

OVERSEAS BUYERS: If you bring a potential overseas buyer or buyers to Australia, you can claim a number of expenses in relation to their trip. Caps do exist on what you can claim per buyer.

Am I eligible for a grant?

To be eligible for an Export Market Development Grant (EMDG) you need to:

  1. Be an Australian-based businesses with an Australian Business Number (ABN).
  2. Be exporting or promoting to overseas buyers one of the following:
  • Goods made in Australia
  • Goods made outside Australia where Australia could derive a significant net benefit
  • An Australian tourism service
  • Most services
  • Intellectual property generated from work done in Australia
  • A trademark owned, assigned or first used in Australia
  • Know how from work mainly done in Australia
  • An event held in Australia.
  1. Be the principal (rather than an agent) of the export activity, an inbound tour operator, an event promoter or promoting goods manufactured in Australia.
  2. Have incurred export marketing or promotional expenses for eligible products of $15,000 or more in the last financial year (2 years for first time applicants) to residents of countries excluding (New Zealand and North Korea).
  3. Be able to provide evidence of the purpose and payment of the expenses claimed.
  4. Have an assessable income of less than $50 million.


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Level 1, Suite 4

220 Melbourne Street

South Brisbane QLD 4101

+61 7 3844 5555


12/7 Grevillea St
Byron Bay NSW 2481

+61 2 6699 8000


Suite 1300

2030 Main Street
Irvine, CA 92614, USA

+1 949 209 9449